DIGITAL MARKETING COURSE

Introduction to Digital Marketing:

Digital marketing is a field that focuses on the promotion and marketing of products or services online. It combines elements of traditional marketing, as well as knowledge of modern digital platforms and technologies.

This includes social media marketing across platforms like Facebook and Twitter, search engine optimization (SEO), affiliate marketing, email marketing, and creating positive user experiences on websites and additional channels.

Choosing an online digital marketing course can help build the foundations of this knowledge and progress your career.

Course overview:

Pair your persuasive nature or your former knowledge and work experience with a digital marketing degree to move to the next level of your digital marketing career. This program will provide you with essential managerial skills as well as a better understanding of the relationship between digital marketing and other practical parts of a business.

Course Duration:

48 Hours
16 Lectures (3 hours per lecture)
2 months (2 days per week)
Language: Arabic
Online on Zoom / Offline at our branch in Nasr City

Course Outline:

Introduction to Digital Marketing
- What is Digital Marketing?
- Marketing versus Digital Marketing
- Digital Marketing Strategy
- Consumer Behavior
- Online Branding
- Creating a Landing Page
Social Media Marketing
- Social Media Introduction
- Social Media Strategy
- Social Media Channels
- LinkedIn for Personal & Business
- Strong Social Media Content Strategy
- Video Marketing Tips, Trends, Strategy & Best Practices
Content Marketing
- What is Content Marketing?
- Understanding Content Objectives
- Understanding your target segment
- Brand Introduction & Awareness
- Brand storytelling
SEO
- Introduction to SEO
- Keywords Research
- SEO Tools
- Google Algorithms
- Competition Analysis
- Onpage Optimization (Website)
- Offpage Optimization
- Website Position Analysis
- Website Monthly Reports
Google Ads & Analytics
- Campaigns settings
- Keyword Match Types
- Keywords Research Tools
- Understanding Ad Auctions
- Bidding Strategies
- Ad Guidelines

Course Cost:

The cost of the course is 3,600 EGP (600 EGP/m for 6 months with ZERO interest)

Available payment methods: Cash at our branch, Pay Online with your Credit Card, Vodafone Cash.

Installment is available for 6 months with ZERO interest for:

CIB Credit Card
NBE Credit Card
Banque Misr Credit Card
Banque du Caire Credit Card
Bank Audi Credit Card
Mashreq Bank Credit Card

Installment is available with us directly in two payments.

Enroll now

We’ll call you back within 24 hours for confirmation.